Search Engine Optimization (SEO) and increasingly Generative Engine Optimization (GEO) (aka “AI answer optimization”) are essential for boosting your business’s visibility:
💡Over 53% of all website traffic is from organic search
Lesson → Organic search still dominates discovery. With over half of all website traffic coming from organic search, SEO isn’t “optional channel optimization” — it remains a primary driver of scalable, compounding acquisition.
💡AI Overviews now appear in ~25–48% of Google searches, with some studies showing up to 50%+
Lesson → Google is no longer just a link engine; it’s an answer engine. With AI Overviews appearing in roughly a quarter to half of searches, visibility is evolving from “ranking #1” to “being cited or summarized inside AI-generated results.”
We apply a four-step approach to boosting your company’s SEO/GEO visibility:
Discovery
A free call to get to know you and your business better and discuss your marketing needs.
Strategy
We identify the biggest obstacles limiting your search traffic and present a plan of action.
Execution
This is the fun part, where we apply tried-and-true methods like link building and on-page optimization to boost organic traffic.
Iteration
We’ll share our progress and refine as we go. At the end of the campaign, we’ll present the total results.